Hillcrest is like a second downtown. It has so many entertainment venues, restaurants, and interesting retail stores. It is an eclectic and vibrant area with a young demographic. Hillcrest is dense and crowded and it is tough to get a parking space. But going there is worth it. Real estate is fairly pricey and is primarily multi-family buildings and condominiums. There are pocket streets with fantastic prewar homes to be sure, but those properties are the exception.
The area is bolstered economically not only by the commercial zones but by the wealth of doctors and medical facilities. In the old days, Hillcrest was called ‘pill hill”. Not much has changed but real estate prices and rents. Anything you buy here is considered investment grade, especially around the Park, on canyons and near the Medical Complex area. It is a tightly-packed urban zone, but still easy to get around in and enjoy. And it is very close by freeway to Mission Valley and the beaches. This incredibly convenient location will keep real estate demand steady in the future.