Justin DeCesare

In San Diego County in the last 3 months, the average home has sold for 89% of list price and sold in 85 days. At Middleton & Associates, our average sales price to listing price was 97% and sold in 52 days!

That's 13% more money in YOUR pocket!
                                                          in39% less time!

Online Marketing
84% of all home buyers use the Internet in their home-search process (Source: 2005 NAR Profile of Home Buyers and Sellers) and the use of web search technology is growing. Therefore, it is critical to maximize your home's Online Exposure. Below is a graphic that shows a subset of the websites on which Middleton & Associates will post and maintain your property information and photos:

www.Middletonandassociates.com: The Middleton & Associates website is one of the most advanced real estate sites in the U.S. Your property will be accessible from our homepage under the 'Featured Homes' Section, including digital photo tour, links to property details supported by more photos, a map, and a professionally designed printable flyer. Your listing will also be included on all our Sandicor MLS search and search results pages, and will be emailed to each qualified buyer who expresses interest in the home.

1-800 Lead Capture Technology
Middleton & Associates supplies information about your home. 24 hours per day through a non-invasive recorded description. Yard signs and other advertising direct prospects to call for this information (without having to speak to an agent). When they call, we capture their phone number, name and address automatically leveraging 800-number technology. Our staff follows up on each of these calls with a service minded, information delivery, soft sell approach.

Full Color Photo Flyer
Our graphic designer will develop a custom flyer that presents your property using beautiful high resolution photos. Flyers are used for in-home display, given to real estate agents and prospective buyers.

Search Engine Optimization
Most online real estate searches begin with a search for 'real estate in Atlanta.' Our investment in search engine optimization makes www.middletonandassociates.com and your property listing highly accessible through thousands of web search capabilities because of strategic partnerships we have developed with well-known search engines that include: Google, Yahoo and MSN.

eFlyer
Our graphic designer will create a custom eFlyer for your property, that we will email to thousands of local real estate agents and qualified buyer prospects in our proprietary database. The eFlyer will include direct links back to the detailed photos and listing information Middleton & Associates assembles to effectively present and sell your home.
(For an example: www.220coast3b.com )

Local Print & Direct Mail Advertising:
While web marketing is increasingly important, traditional forms of marketing/advertising still play a role in successfully marketing and selling Atlanta property. Following is a list of other marketing channels that we employ to sell your listing: